Otherwise known as Apple versus Google in the battle of maps as Apple is expected to launch its new map app in June. Apple acquired C3 Technologies, a company that makes 3-D maps using the same technology used in missiles. This will directly challenge Google’s 3-D map app.
Green Street and its GeoBrand mapping/branding product based on Geographic Information Systems (GIS) is interested in this development because we are always looking for the latest technology and infusing it with branding. Wall Street Journal's Jessica Vascellaro has the details in this you tube 2-minute video. https://www.youtube.com/watch?v=PUuBmi7Cn8M&feature=plcp
You never know, we might be able to work with both Godzilla and King Kong at the same time.